Image Source Caption: Many businesses are involved in social media marketing. There are many benefits to social media marketing for your business. This type of marketing can improve branding, create leads, and improve sales. But when social media marketing isn’t done properly, it can be a huge waste of time. The key is knowing how to strategically design and measure your social media marketing efforts. With the right preparation and planning, companies can get the … [Read more...]
Is Social Media Automation Right for Your Business?
Keeping up with social media is hard work. There are a lot of aspects involved. On top of implementing a social media marketing strategy and choosing content, you have to decide how to post. Automation is an appealing way to post content on social media. It is hands free and easy. Hardly any thought or effort goes into automated posting once you’ve determined a rotation of posts. What’s not to love about automation if it saves you time and effort? While social media … [Read more...]
[Infographic] 5 Ways Customer Care Support On Social Media Is Growing
For a brand to survive and stand apart in a very competitive environment, the need for great customer experience is of high necessity. The fact that customer experience can make or break the foothold of a company is what most companies are now putting into consideration. Customer care is now even being incorporated into Social media, and this channel of customer service is growing rapidly. But how do you evaluate the growth of customer care support? Increase in customers … [Read more...]
Social Media Customer Care & Why It’s So Important
As social media continues to grow and become the primary form of communication for humanity, a new sector of customer service has risen, changing the way brands are interacting with customers. Social media customer care, or SMCC for short, is the use of social media platforms to communicate, answer queries and share new products or services through the platforms connecting the world. SMCC offers brands and businesses a platform to address common problems, share marketing … [Read more...]
The Social Scoop: Checklist for Facebook Marketers
In order to complete Social Media Marketing task on facebook, it is vital to find the items on the check list. There are numerous options for the users on a daily, weekly and monthly basis. People who have a different schedule and marketing campaign should make sure that all the alternatives are included into the mix. Some of them are as follows: Daily tasks: Posts are uploaded daily to attract the attention of the users. It is also important to check the scheduling system … [Read more...]
Want Your Customers To Find You Online? Master These 3 Strategies
Most businesses don't understand that developing and launching your company's website is just step one of a very long journey in Digital Marketing. Primarily, the reason why a company establishes an online presence is to increase revenue through new customer acquisition via online platforms. So, for your Digital Marketing strategy to be a success, you need to ensure that your customers or potential customers will be able to find you online, either via search engines or social … [Read more...]
How to Effectively Market Your Brand via Social Media
With over one 1.5 Billion active users on Facebook, 600 million on Instagram, 300 million on Twitter and 100 million on LinkedIn, it is no secret that Social Networks are by far the largest publishing platforms on the internet. Each day, businesses around the world are leveraging the power of Social Media to market their brands and increase their product sales. In 2016, Facebook, the world’s largest social network earned $27 Billion in Advertising revenue. Brands are pumping … [Read more...]
139 Facts And Stats About Instagram You Need To Be Aware Of In 2017 [Infographic]
Instagram: Taking Advertising to the Next Level Instagram, which started out as a humble photo sharing an app in 2010, has emerged to become the second biggest social media network, next only to Facebook. With more than 500 million active monthly users and a high per post user engagement average, it is already an ideal tool for marketers to use organically. However, with projected advertising revenue of more than $3 billion in 2017, Instagram also continues to push updates … [Read more...]
Find Your Business Audience: Quick Guide To Social Media Research
As a business owner, you should know that social media is one of the essential tools that you have at your disposal, especially when it comes to growing your audience. Millions of people use Facebook, Twitter, Instagram and other social media platforms every day and to connect with these people you need to know how to utilize social media as a whole as well as the specific niches that apply to your brand. One of the most effective ways to utilize social media is by doing … [Read more...]
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