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Cover Friends and VIPs became among the first in the city to experience the refreshed Asia flagship at Harvey Nichols, Pacific Place (Photo: courtesy of S.T. Dupont)
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Jessica Jung and Janice Man visit the S.T. Dupont’s Harvey Nichols Pacific Place boutique

With more than 150 years of history, S.T. Dupont is embarking on a bold new chapter that both celebrates its glorious past and sets its sights firmly on the future. The Parisian brand is currently unveiling a sleek, contemporary new identity, in parallel with a return to its roots in luxury travel cases, via the launch of new lines of women’s, men’s and unisex leather goods.

Furthermore, the brand is progressively rolling out a modernised design for its boutiques. Indicating how important Hong Kong is to the label, it chose Hong Kong as one of the first cities globally to launch its new store concept. Friends of S.T. Dupont Janice Man and Jessica Jung became among the first in the city to experience the refreshed Asia flagship store at Pacific Place Harvey Nichols—as captured in an exclusive video by Tatler Hong Kong.

Above (Video: Chow)

Utterly contemporary yet rich in historic references, the new store concept draws its core inspiration from the brand’s iconic lacquers, goldsmith expertise, alongside its first lighter, an icon introduced in 1941 that’s often seen as the first luxury lighter of all. Hues span from electric blue to navy, and from mellow peach to vivid yellow, bringing to mind the label’s savoir-faire in lacquer-work, while geometric patterns are redolent of the streamlined elegance of S.T. Dupont’s creations and signature diamond-head motif.

Tatler Asia
Above Janice Man with the X-Bag (Photo: Karl Lam)
Tatler Asia
Above Jessica Jung with the Apex Mini-Trunk (Photo: Karl Lam)

“The new store design for S.T. Dupont is a study of the balance between the timelessness of the classic and the vibrancy of the pioneering and innovative spirit,” says Simon Mitchell, co-founder of Sybarite, the British studio responsible for the brand’s new boutique concept. The designers’ objective was to shape “a refreshed, composed and coherent backdrop in perfect calibration for the future face of S.T. Dupont,” he adds. 

Tatler Asia
Above Janice Man with the X-Bag (Photo: Karl Lam)
Tatler Asia
Above Jessica Jung with the Apex Mini-Trunk (Photo: Karl Lam)

Until this day, the house remains best known for its exquisite lighters, used by luminaries including Jacqueline Kennedy-Onassis and Pablo Picasso, who famously adorned his Duponts with engraved artwork. But S.T. Dupont began life making luxury trunks, briefcases and travel sets for royalty such as Wallis Simpson, the Duchess of Windsor, and it is this heritage that has been revived through the brand’s new collection of leather goods. 

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Photo 1 of 4 Janice Man with the X-Bag (Photo: Karl Lam)
Photo 2 of 4 Janice Man with the X-Bag (Photo: Karl Lam)
Photo 3 of 4 Jessica Jung with the Apex Mini-Trunk (Photo: Karl Lam)
Photo 4 of 4 Jessica Jung with the Apex Mini-Trunk (Photo: Karl Lam)

S.T. Dupont invites you to visit its Harvey Nichols Pacific Place boutique to peruse this exciting new collection. Highlights include a fresh incarnation of the Riviera bag, S.T. Dupont’s first handbag, which was initially crafted for actress Audrey Hepburn in 1953. 

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Photo 1 of 3 Apex Mini-Trunk (Photo: courtesy of S.T. Dupont)
Photo 2 of 3 Riviera Bag (Photo: courtesy of S.T. Dupont)
Photo 3 of 3 X-Bag (Photo: courtesy of S.T. Dupont)

The X-Bag and Apex, meanwhile, each pay homage to S.T. Dupont’s signature fire head guilloché in their own way, while the 1872 collection combines practicality and elegance, again with a nod to the guilloché pattern that is inextricably linked with the brand.

Credits

Videography  

Chow

Producer  

Karma Cheung

Photography  

Karl Lam

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