(Photo: Earthkind and Cloop)
Cover Cloop, a fashion social enterprise, was co-founded by Tan Yin Ling (left) and Jasmine Tuan (right) that aims to reducing fashion overconsumption and waste through its initiatives (Photo: Earthkind and Cloop)
(Photo: Earthkind and Cloop)

Tan Yin Ling, the co‐founder of Cloop, discusses how her social enterprise is closing the loop on Singapore’s fashion waste through its recycling efforts and clothing swaps

In the bustling landscape of Singapore’s fashion industry, one social enterprise is turning the tide on textile waste: Cloop, a circular fashion venture co‐founded by Tan Yin Ling, a former shopaholic turned sustainability champion.

As a student pursuing her master’s in conservation biology at the University of Exeter, Tan ironically found herself caught in the web of fast fashion. She accumulated hundreds of clothing items annually, buying more than what she could wear. It was not until her return to Singapore and a transformative experience at Secondsguru’s zero waste boot camp that she recognised the environmental impact of her shopping habits.

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Many may not know this, but Singapore lacks textile and leather recycling facilities, and thus exports such waste for recycling. According to the National Environment Agency, the country’s textile recycling rate was 2 percent in 2023.

Low figure aside, it is worth noting that this number was obtained based solely on the amount of such exports, which indicates how much of such waste has been redirected overseas, but does not guarantee actual recycling.

Cloop seeks to change that with solutions for pre‐loved apparel and textiles that yield more assured results. Since its establishment in October 2020, it has been organising fashion swaps every few months. It also operates Open Wardrobe, an unmanned thrift store run on the honour system, at three locations. To date, 20,253 fashion items have been circulated through these initiatives. Extending its impact, Cloop channels part of its swap and sale proceeds to charities and non‐profit organisations in Singapore. 

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In 2022, it teamed up with Malaysia‐based zero-waste textile collector Life Line Clothing to launch its first textile recycling bin—in a striking yellow, no less. Today, that lone bin has multiplied to more than 450 installed across the city‐state and this programme, which sees the collected items sent to the latter’s recycling facility in Port Klang for processing, has saved more than 4.4 million kilograms of textile waste from landfills.

Through Cloop, Tan has changed her own fashion habits as well: she is now a proud advocate of wearing second‐hand clothing. “Fashion is a powerful conversation starter, and I love sharing that my clothes are second‐hand and of better quality than the fast fashion items I used to buy,” says the entrepreneur. Here, she expounds on her work, the insights she has gleaned, and more.

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Tatler Asia
Tan Yin Ling, co-founder of Cloop, is a former shopaholic turned sustainability champion (Photo: Darren Gabriel Leow)
Above Tan Yin Ling, co-founder of Cloop, is a former shopaholic turned sustainability champion (Photo: Darren Gabriel Leow)
Tan Yin Ling, co-founder of Cloop, is a former shopaholic turned sustainability champion (Photo: Darren Gabriel Leow)

Cloop’s business model leverages textile waste, creating value from it. This means that the more textile waste we divert from landfills, the better our business performs.

The sheer amount of waste underscores the necessity of our cause. I’m fascinated by the vast potential of fashion waste and excited by the solutions we discover, previously unavailable in Singapore.

Unlike other types of waste, textile waste is very complex. This is due to the variety of materials, designs, sizes and colours. Besides the Cloop Cycle process we use locally, there are numerous ways of upcycling, recycling and creatively utilising textiles through art and technology.

We need to be educated on the principles of the circular economy and its fashion application. This includes designing for longevity, using second‐hand and recyclable materials, and creating systems for garment take‐back and recycling. Consumers are increasingly prioritising sustainability and ethical practices in their purchasing decisions.

Never try to do things alone; the sustainability community values eco over ego. Find people who resonate with your mission and work with them. Build a community to support your journey.

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