It can be a bit frustrating trying to figure out what is the best way to generate sales leads online. This lead generation ecosystem is a blueprint to help you combine multiple channels online to create an integrated Internet marketing strategy.
The top tier is of all of the sources that can generate traffic to your website.
The middle section is all about the your website and how traffic comes to the site. The data is then tracked and analyzed to help make the website more effective at converting traffic into leads.
The bottom level of the infographic shows two processes: the data evaluation (explained above) and the integration of turning leads into new customers, also known as the integration of marketing to sales.
Taking these components and combining them into one strategy will create a more efficient and systematic process of expanding your lead generation efforts.